Customer acquisition and loyalty are the two most important factors for any business owner. Being able to execute both properly will enable you to further…
Your startup’s marketing plan should lay out all the strategies you will implement to reach your sales goals. As simple as it sounds, there…
Running a company, specifically a startup, is a challenge in and of itself. As the CEO, you’re busy with shareholder relationships, employee relationships, maintaining the…
Making people fall in love with your product is the ultimate goal for a lot of startups (and brands in general) eagerly pushing for any…