Your A-Z Guide for Personal Branding

Recently, I grabbed coffee with a colleague who posed the following question, “Do I really need to care about my personal brand?”

The short answer is: yes; the longer answer is: abso-freaking-lutely!

Here are few reasons why you should care about your personal brand:

  • Builds credibility. Showcase testimonials and position yourself as an expert.
  • It’s another channel to help grow your business (remember: people buy from people).
  • 75% of HR/recruiters look at digital channels to find their next candidate.

Further, here’s an infographic that does a great job of outlining all of the items you should be consider when branding yourself:

Personal Branding


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